Global Drone- How Can Real Estate Videography Boost Sales?

Mar 11, 2015 | Real Estate Aerial Videography

In today’s tough economy, the housing market is suffering right along with everything else in the world. Real estate agents are using whatever tricks of the trade that they can find to make selling the properties that they are listing a little easier.

That is where real estate videography comes in handy, as it has been proven to boost sales quite a bit in the last few years. You can read on below for some of the benefits that you can reap by using real estate video marketing to sell the homes on your list. A drone can capture the stunning views of your property and make it really pop.

You get Better Advertising

Sometimes a video does more than speak a thousand words. A video of the property you are trying to sell adds personality to the home that a picture just can’t convey. Your customers will be able to just simply watch a 30-second video of the home and find out everything they need to know. No more wading through tons of pictures, reading bulky blocks of text, or there being nothing there at all, video is the best advertising there is for real estate on the market today.

Give Out More Information

All real estate videos allow you to covey a ton of information in a very short amount of time. No longer does the customer have to wait for you to get back to them on the size of a home, how many rooms it has, or whether it is electric or gas. You can put all of that information in the video and have it out there for a customer to access in just a few keystrokes, and an aerial video can really help close the sale.

Customers would prefer to have it all at their fingertips, instead of having to do a ton of research to find out about the property you are listing. Besides, with real estate video you can put a teaser in as well, to heighten your customer’s interest.

You can Embed Calls to Action

Believe it or not, it is now possible to embed calls to action, or CTA’s, directly into your videos. This is one of the biggest benefits to using real estate videos to increase your sales. The customer can interact with your business right away just by following the link to your site from the video. You may even have them hooked and ready to buy, as soon as they press play.

Increase Your SEO Capabilities

Yes, you can even put your keyword triggers and your Meta data into your real estate videos as well. You Tube is a virtual world of backlinks and the possibility for endless SEO, or search engine optimization. You should take full advantage of this benefit of using real estate videos and reap the results as well.

These are just a few of the benefits of using real estate videos to help you sell the homes on your list. From being able to embed calls to action to getting better advertising, video marketing is where the real estate world is headed today.